Who We Are
A New Generation of Distribution.
Markato is not just a distributor and logistics provider; we are brand builders. Backed by a US$4mn seed round led by Lightspeed Venture Partners, we have a team of 30 across 4 offices with deep experience from industry giants like L'Oréal, P&G, McKinsey, and Lane Crawford.
We combine rapid operational and distribution capabilities with innovative, localized marketing strategies to build brand equity and drive sales in the region’s most competitive markets.
We secure placement in top-tier offline and online retail channels. From Sephora and Watsons to Mannings and SaSa, we manage the complex relationships and supply chains so you don't have to.
We drive digital sales through end-to-end listing and store operations on key platforms like Shopee, TikTok, and Lazada. We also specialize in Social Commerce, leveraging relationships with top-tier KOLs to host high-conversion influencer livestreams.
In-Store: Premium POSM and visual merchandising (Gondola ends, display stands).
Digital & Social: Influencer seeding, PR gifting, and performance marketing.
Out of home: Outdoor advertising
Events and Pop-ups
We provide end-to-end logistics, product registration and compliance, warehousing, fulfillment, and Value-Added Services (VAS) to ensure reliable growth and seamless delivery.
The Brand: Top Olive Young Clinical Skincare Brand.
The Launch: Full-scale rollout in 300+ Mannings stores (Hong Kong & Macau), including 100 prime gondola-end displays.
The Result: Named by Nielson as the top new brand by sales launched in 2025.
Korea's #1 Nose and Pore Care brand. Successfully placed in Watsons and Mannings.
Top Advanced Medical Cosmetology brand. Driving growth through targeted influencer campaigns and offline activation.
Our Network
Trusted by leading retailers, our partners gain access to an extensive network of premium retail channels, including:
Founder's Memo
We believe growing a brand should be simple.
Expanding into Asia shouldn’t be a maze of logistics, negotiations, and disconnected strategies. It should be seamless, strategic, and built for scale.
That’s why we started Markato—to take the friction out of distribution, retail, and e-commerce so brands can focus on what they do best.
Whether you’re a global name or just getting started, we make it easy to reach the right customers, in the right places, at the right time.
Let’s grow together.
Brian Lo
Co-Founder and CEO of Markato
Let’s Grow Together.
Looking to expand your brand into Asia?
We are always looking for high-potential brands with unique stories—like Wellage, Ilso, and lilyeve. Tell us about your brand.
Unlock New Opportunities and Reach Customers in Asia
Want to stock the next big thing?
Partner with Markato to access a curated portfolio of high-performance beauty and lifestyle brands that drive footfall and sales.
Unlock New Opportunities and Reach Customers in Asia
General Enquiries: For all other marketplace-related questions, please email us at: marketplace@markato.com